Commercial & Experiential Design Studio · Toronto, Ontario

Spaces
That Work.

MIOOE transforms commercial spaces into organized, functional, and memorable brand experiences. We help businesses improve how their spaces look, feel, operate, and connect with customers — through strategic design and operational thinking.

studio@miooe.com +1 (647) 564-8037 miooe.ca
Agave · Immersive Brand Environment · Jalisco, México

Organized.
Functional.
Memorable.

01 — The Studio

About
MIOOE

MIOOE transforms commercial spaces into organized, functional, and memorable brand experiences through strategic design and operational thinking.

MIOOE is not only about making spaces look beautiful. We help businesses improve how their spaces look, feel, operate, and connect with customers — combining architectural thinking, business experience, hospitality knowledge, and brand strategy.

Our team brings internationally trained architectural expertise and real experience operating physical businesses in hospitality and retail — a rare dual perspective that bridges design and business performance.

01
Architectural Thinking
02
Business Experience
03
Hospitality Knowledge
04
Brand Strategy
Est.
2025
20+
Years Combined Experience
2
Principals
360°
Concept to Opening
Endry Ramirez and Regina Rios — MIOOE Studio
02 — The People

The Team
Behind MIOOE

MIOOE is led by internationally trained architects with architectural technology education in Canada and real business experience in hospitality, retail, branding, operations, and physical business development.

Endry Ramirez — Principal, Design Strategy & Commercial Consulting
Endry Ramirez
Principal · Design Strategy & Commercial Consulting

Endry leads MIOOE with a background that bridges design, business operations, and brand development. He has developed and operated physical stores, worked with hospitality concepts, and understands inventory, workflow, customer experience, and scalability — bringing real business logic into spatial design. His approach translates brand goals and operational realities into commercial spaces that improve perception, flow, and performance from day one.

Commercial Interiors Spatial Strategy Business Development Hospitality Operations Brand Experience
LinkedIn ↗
Regina Rios — Principal, Architecture & Technical Documentation
Regina Rios
Principal · Architecture & Technical Documentation

Regina brings architectural precision and technical depth to every project. Trained as an architect in Mexico and with architectural technology education in Canada, she provides both the design foundation and the technical rigor that transforms concepts into buildable outcomes. Her work ensures creative vision is grounded in structural reality, material performance, and spatial efficiency — forming the technical backbone of everything MIOOE delivers.

Architecture (Mexico) Arch. Technology (Canada) Technical Documentation Revit Design Development
LinkedIn ↗
03 — Why MIOOE

Design That Works
Like a Business Tool.

MIOOE combines architectural thinking, business experience, hospitality knowledge, and brand strategy to create commercial spaces that go beyond aesthetics. We work with cafés, restaurants, bakeries, retail stores, showrooms, pop-ups, trade show booths, and brand activations.

We understand that a well-designed space is a competitive advantage — improving perception, customer flow, operational efficiency, and brand consistency. That's not theory. That's built into how we design.

01

Architectural Thinking

We apply structural, spatial, and material knowledge to create environments built to perform under real commercial conditions — not just look good on a render.

02

Business Experience

Endry has developed and operated physical businesses in hospitality and retail — giving MIOOE a rare understanding of inventory, workflow, customer experience, and scalability.

03

Hospitality Knowledge

Deep familiarity with café, restaurant, bakery, and food concept operations. We know how a kitchen workflow, seating arrangement, or entrance sequence directly affects revenue.

04

Brand Strategy

We align spatial decisions with brand identity — ensuring every material, color, layout, and detail communicates what your business stands for and reinforces customer loyalty.

"We design spaces that improve perception, flow, customer experience, and business performance — not just spaces that look beautiful."

MIOOE Studio · Commercial & Experiential Design · Toronto

— Problems We Solve

Does your space
have these problems?

Most commercial spaces underperform not because of the product, but because of the environment. MIOOE identifies and resolves the spatial and experiential gaps that hold businesses back.

Outdated interiors that no longer reflect the quality of the product or service
Poor lighting that affects mood, product display, and customer comfort
Weak customer experience that fails to create loyalty or repeat visits
Confusing layouts that slow down staff and frustrate customers
Inefficient seating arrangements that reduce capacity and revenue potential
Poor product display that hides value and reduces sales conversion
Inconsistent brand image across touchpoints, locations, or activations
Spaces that do not reflect the quality of the product or business
Businesses that feel improvised instead of organized and professional
— Strategic Approach

Not Every Transformation
Requires a Full Renovation.

Small, strategic changes can create a significant impact on how your business is perceived and how it performs. MIOOE identifies the highest-leverage opportunities in your space and delivers targeted improvements that move the needle.

Perception
How customers evaluate your space before experiencing your product — first impressions that define brand value
Atmosphere
The sensory environment that shapes mood, dwell time, and purchase behavior
Functionality
How efficiently staff can operate and customers can navigate your space
Customer Comfort
Seating, lighting, acoustics, and flow that make customers want to stay longer and return
Brand Value
The perceived quality and professionalism communicated by your physical environment
Sales Potential
Layout, display, and flow decisions that directly influence purchase decisions and average ticket
Brands We've Built For
04 — Services

Four service areas.
One clear process.

MIOOE specializes in Hospitality Design, Commercial Refresh, Brand Experience Spaces, and Business-Oriented Spatial Strategy. Fixed fees based on project scope — you know the cost before you sign.

Package 01

Concept

A focused design direction before you commit. Ideal before lease signing or investor presentations.


What's Included
  • Site visit + operational brief (staff flow, service sequence, occupancy)
  • Space plan concept — one layout option, to scale
  • Concept moodboard (materials, finishes, lighting, furniture intent)
  • One round of revisions
  • PDF deliverable — presentation-ready
Package 02

Design Development

Complete design documentation. Everything a contractor needs to build and a permit office needs to approve.


What's Included
  • Everything in Concept, plus —
  • Design development drawings (floor plan, RCP, elevations)
  • Finish schedule — flooring, walls, ceilings, millwork
  • FF&E schedule with full specifications
  • Lighting plan and fixture schedule
  • Two rounds of revisions
  • Permit-ready drawing set (OBC-compliant)
  • Contractor bid-ready package
Package 04

Franchise Prototype

One design. Repeated correctly, across locations. For brands rolling out multiple units.


What's Included
  • Brand standards documentation for interior design
  • Prototype floor plan with flexible layout module system
  • Material and finish standards (commercial durability ratings included)
  • FF&E standards and approved vendor list
  • Rollout adaptation guidelines for new sites
  • Full construction documentation for 1 prototype site

Five steps.
Clear process.

01
Space & Business Review

We review your space and understand your business — operations, customer flow, brand identity, and goals — before developing any design direction.

02
Opportunity Diagnosis

We identify the highest-leverage improvements — layout, lighting, atmosphere, brand consistency, customer flow, and display logic — with clear priorities.

03
Concept Direction

A clear design direction aligned with your brand and business goals. Materials, atmosphere, spatial logic, and visual identity — presented for your approval.

04
Spatial Refresh & Design

Full design development — floor plans, elevations, finish schedules, lighting, FF&E, and brand experience details. Documentation your contractor can follow.

05
Implementation Support

We coordinate with contractors, suppliers, and local professionals to ensure the design is executed correctly — from construction through opening day.

Fee Structure

Transparent.
Fixed.
No surprises.

  • All fees are fixed per scope — not open-ended hourly billing
  • Fees quoted in CAD + HST (13%)
  • 50% deposit required to begin; balance due at drawing issue
  • Revisions beyond package scope billed at $180/hr
  • Expenses (printing, physical samples, travel outside GTA) billed at cost
  • Package fees provided after receiving the project brief — scope affects pricing
  • Permit, engineering, and code-compliance services are coordinated with qualified local professionals when required
No Risk, First Step

Start with a
complimentary concept.

New clients can request a complimentary concept visit — we come to the space, review the brief, and return with a one-page design direction at no charge. This is how most of our client relationships start.

Request a Free Concept →
Requirements
  • Commercial space only
  • Minimum 800 SF
  • Client must be leaseholder or owner
  • Governed by MIOOE Complimentary Concept & Site Access Agreement
05 — Selected Work

Projects

A cross-section of commercial, hospitality, retail, and conceptual work — spanning design development, technical documentation, and built projects.

Commercial & Hospitality
Kookys Factory
Food & Beverage · Retail Concept
Kookys Factory
Agave
Brand Experience Space · Immersive Environment
Agave
MUack Professional Makeup
Retail · Beauty Studio · Mall Interior
MUack Professional Makeup
Art Museum
Cultural · Institutional · Museum
Art Museum
Residential
Veta House
Architectural Design · Technical Documentation
Veta House
Type A House
Residential Design · Technical Documentation
Type A House
06 — Contact

Start a
Project

Tell us about your space, your business, and your goals. Endry and Regina will put together a clear plan.